Sales And Marketing Consulting

Sales And Marketing Consultancy And Training

Our sales and marketing training courses are suitable for all levels of sales professionals and will help you overcome the day-to-day hurdles that you encounter with sales and marketing. Our courses are focused on delivering an immediate benefit to your day-to-day sales activities, and on increasing business opportunities through delivering service excellence.

These sales training courses will help you to build rapport and relationships with potential clients and teach you successful sales habits to build your sales pipeline, improve your pipeline conversion and generate new sales

SALES AND MARKETING

• Segmentation Strategy: "Identify your potential customers"

• Market Targeting Strategy: "Choose most profitable customers to target"

• Positioning Strategy: "Build unique image in the mind of customers"

• Product Strategy: "Create value to satisfy needs of customers"

• Pricing Strategy: "Set a profitable price that customers can afford"

• Integrated Marketing Communication Strategy: "Communicate Customer Value and create brand equity"

• Distribution Strategy: "Reach customers effectively to deliver value"

• Branding Strategy: "Build a strong Brand"

• Sales Strategy: "Convert prospects into profitable customers"

• Digital Marketing Strategy: "Attract and win online customers"

• Customer Service Strategy: "Serve your customers better"

• Product Launch Strategy: "Get introduced the way it creates buzz in market"

• Marketing Organization: "Select right people for right tasks"

• Financial Plan: "Set revenue goals and ensure profitability"

• Implementation Schedule: "What activities to be done by whom and when Marketing and Sales Training

Product Strategy

• Product portfolio optimization

• New product development

• Innovation capability development

• Process and organizational delivery support

Customer Relationship Management

• Value-based customer segmentation

• Customer loyalty design & delivery

• CRM program design

Customer Relationship Management

• Customer loyalty design & delivery

• Value-based customer segmentation

• CRM program design

Pricing

• Industry pricing dynamics

• Pricing framework and optimization

• Yield management

Marketing Strategy

• Market development strategy

• Customer insights

• Customer and product profitability analysis

• Marketing optimization

SALES

• Business Intelligence  and Technology

• Customer Targeting and Activity Planning

• Go-to-market strategy and Transformation

• Sales Channel Strategy and Management

• Sales Compensation

• Sales Force Design

• Sales Force Effectiveness

MARKETING

• Business Development and Licensing

• Customer Insights

• Customer Segmentation

• Marketing Mix

• Market Access and Pricing

Brand Strategy

• Brand management

• Brand portfolio optimization

Sales & Channel Management

• Channel strategy development

• Sales channel configuration and operations design    

• Resource prioritization

• Performance measurement and reward

• Capability development

• Program implementation