Customer Loyalty Program

Effective Customer Loyalty Program can enable powerful customer interaction strategies that power significant business growth and profitability. In practice, our work focuses on three primary activities:

1. Driving customer lifetime value through Optimizing loyalty programs
Our team helps clients build integrated, cross-functional programs through an in-depth understanding of affinity and traction in relation to new and existing customers. We also help clients create and monetize loyalty programs. Lastly, we help clients fine tune the program features to maximize returns going forward.

2.Implementing front-line transformational change
Based on the insights generated by customer data, we also work with clients to develop transformation programs that help those on the front lines change their behaviors. We help strike the right balance between strategies and the practical front-line change.

3.Improving the customer experience.
Optimizing the a customer experiencea (CE) can create real and quantifiable value for companiesa but only with a compelling and cost effective CE strategy linked to the broader strategy of the business.

At Dishah, we helps clients think through the full set of points at which they interact with customersa from price to product to customer servicea and determine the right level of CE to provide, based on a combination of customer expectations and the relative value of each customer segment.