Despite the fact that the North-eastern part of India are known for its varied handicrafts, the problem of finding prospective buyers still persists.

But now Copious measures have been taken on part of the Mizoram Government to substantially increase its exports of handlooms and handicrafts.

This initiative is being supported by a marked growth in demand from overseas buyers has also been noticed.

Keeping in line with this objective, the Indian textile ministry has come up with a three year plan to internationally market handloom and handicraft items that range from traditional shawls to wall hangers.

Local designers like Lalrinsangi are helping artisans by providing them with expert knowledge regarding innovative designing for their products.

Moreover, this kind of training will help weavers sell their crafts in international markets.

The overall idea is to organize a team of skilled weavers having the capacity to produce quality goods for export.

To help artisans improve in this field, National Institute of Fashion Technology (NIFT) has agreed to act as a primary agency for providing copyright and brand image to the handicraft

Mr. Divya Aggarwal

Money Management Consultants Ltd

Senior Copy Editor, Money Management Consultants Ltd
New Delhi, India

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