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When members of Carpet Export Promotion Council (CEPC) visited Kashmir last week they had to face volley of questions from carpet manufactures here on its role in the promotion of Kashmir Carpet Industry.
An apex body of exporters of handmade carpets and other floor coverings in India, CEPC was visiting Kashmir first time in its history. “Conditions were not appropriate in Kashmir for CEPC to visit. But now things have improved a lot. We have come to address the problems of Kashmir carpet exporters and artisans,” chairman CEPC Ashok Jain told Greater Kashmir on the sidelines of the meeting CEPC held with Kashmir exporters and artisans.
Jain said Kashmir carpet industry was one of the biggest industries in India and it needed to be promoted at a larger scale for the sustenance of local economy and for its recognition at the international market.
The CEPC, Jain said, visited Kashmir to invite carpet exporters and artisans of Kashmir to the upcoming international Carpet Expo at Varanasi starting from October 17.
“J&K is a traditional handicraft state famous for its exquisite and high quality hand knotted silken, woolen, artificial silk carpets. The Kashmiri carpets are matchless in design, color composition and looks and they have their own identity and image. But I feel Kashmir exporters lack exposure at international level. The fair will provide much needed platform for Kashmiri exporters to understand the demands and trends of the international market,” Jain said.
“There is no doubt that Kashmir Carpet industry has faced depression during past 17 years but now it seems that conditions are changing in the Valley. The need of the hour is aggressive marketing of Kashmir made products and I feel participation of local exporters in national and international level will help them to revitalize the traditional industries in Kashmir,” he added.
Money Management Consultants Ltd
New Delhi, India
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