Dr D. Kebschull, Chief Coordinator of the €13.3-million (Rs 78 crore) EU-India Trade and Investment Development Programme (EU-India TIDP), said in Kolkata recently that while the EU accounts for 25 percent of India’s FDI approvals and 13 percent of actual FDI inflows, it makes up less than 0.02 percent of EU’s total FDI outflow.

Pointing out that the untapped potential of Indo-European business prospects was enormous, he said while the basic infrastructure in India has to be world class to attract greater investments, the private sector too needs to do much more.

Delivering the chief guest’s address at a workshop on “Intellectual Property Rights”, organised by EU-TIDP jointly with the Institute of International Trade in Kolkata, Dr Kebschull said India needs to strengthen its trade position in the traditional markets like EU, especially when China can emerge as a major competitor.

He also suggested that there was an urgent to create greater awareness among Indian businessmen to EU standards, like E-marking. Trade and investment needs confidence, especially with regard to protection of Intellectual Property Rights, he further added.

Earlier, in his introductory remarks, Mr A. Sahasranamam, Advisor to TIDP, said some of the important areas for TIDP were the Indian regulatory infrastructure and the testing facilities for products (processed foods and agri commodities) being exported into EU, information assistance to foreign investors through TIDP’s Investment Facilitation Desk and the Customs administration. He said a modernised customs administration was a key component from the point of view of foreign investors.

Mr. Neeraj Sharma

Neeraj Electronics

CEO, Neeraj Electronics
Jorhat, India

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