Companies globally have started spending lot of their marketing budget towards online adverts. Its coz co's slowly are moving away from adverts in magazines, periodicals, TV etc in favor of Net. Online adverts now offers which traditional adverts could't, co's can track & see how their adverts are working & can also target adverts based on product, community, location etc.

It sounds scary like the bad old Internet bubble days but industry experts feel otherwise. Advert-tracking technologies have proved worldwide & analysts feel there is maturity and reliability to this advert boom which was clearly missing earlier. In the previous boom advertisers did not embrace the medium fully & that lead to slow or virtually no growth but if one goes by what experts feel it is not going to happen again as various companies all over have seen results of online adverts & based on those results most of them are reducing spending on previously popular media like TV, newspapers etc. in favor of online adverts.

Ms. Neu Silvia

New Alliances

New Alliances
Goa, India

Free Member, Joined :10/16/2001
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