MSME Connect – Faridabad Edition: Empowering MSMEs with Knowledge, Networking, and Growth Opportunities

Micro, Small, and Medium Enterprises (MSMEs) are fundamental to the economy of India, as they contribute significantly to employment, exports, and GDP. However, they often face roadblocks with financing, scaling, and accessing qualified networks. To directly address some of these dilemmas, TradeIndia partnered with AIFOM (All India Forum of MSMEs) to organize the MSME Connect - Faridabad Edition Event, held on 31st May 2024 at Radisson Blu Faridabad.

The event was intended to engage our community for knowledge sharing, networking, and celebrating MSMEs core spirit, thus allowing industry leaders, creative minds and entrepreneurs to engage in a collaborative forum.

Setting the Stage: A Grand Welcome

The event began with a warm welcome and to facilitate the following esteemed chief guests:
• Dr. N.C. Wadhwa - National Chief Patron
• Shri Shyam Sundar Kapoor - National President
• Anil Choudhry - National General Secretary, AIFOM
• Sandip Chetttri – CEO, TradeIndia.com

The presence of all individuals reinforced the importance of the collaboration between industry associations and digital enablers, as well as the MSME stakeholders to promote and increase India's growth story.

​Keynote Addresses and Knowledge Sessions

The MSME Connect – Faridabad Edition brought into light many session topics related to the domains of innovation, digitalization, and business financing

- Ranjan Raj, Business Head from Sinch, shared his knowledge on how seamless communication drives business growth.

- Rajeev Goyal, Sales Director, TradeIndia shared key insights on driving innovation and scaling MSMEs in today’s dynamic landscape.

- Khwaab Bansal, Trade Udhaar: Innovative alternatives for financing with quick and collateral-free lending can enable MSMEs to grow faster, while managing working capital.

The MSME connect brought together leaders from different organizations to help the MSMEs become digitally saksham.

​Thought-Provoking Panel Discussion

One of the highlights of the event was the panel discussion, moderated by Sandip Chhettri. The session brought together a distinguished lineup of speakers:

• Priya Bhalla – CEO, Supreme Smart Power
• Mohit Mathur – Head of Innovation, HCL
• Deepak Goyal – Head, MSME Credit & Policy
• CA Naveen Bansal -

The panel explored on one of the most important topic – MSME’s @ $1 Trillion – The Digital Growth Blueprint.

Key takeaways included:

• The importance of adopting technology and innovation to remain competitive.
• The role of financial literacy and access to credit in empowering MSMEs.
• How collaborative ecosystems between corporates, policymakers, and MSMEs can pave the way for stronger growth.

This engaging discussion not only shared valuable insights but also sparked conversations among participants, encouraging them to think beyond conventional business practices.

​Celebrating MSME Excellence: Award Ceremony

The event concluded with an awards ceremony honoring MSMEs from various categories. The recognition acknowledged the resilience, inventiveness, and determination of small and medium enterprises that made outstanding contributions to their sectors. Through recognition, the event supported the notion that recognition is a powerful motivator for companies to innovate, grow, and inspire others in the MSME space.

​Why MSME Connect Matters

The Importance of MSME Connect The MSME Connect series by TradeIndia has indeed become a place where entrepreneurs seek not only networking opportunities but solutions on the ground, collaboration, and visibility. The Faridabad edition in partnership with AIFOM, showcased how the impact of more of these kinds of events can lead to greater global impact through:

• Encouraging conversation between industry leaders and business owners.
• Providing insights on technology adoption, finance, and innovation.
• Offering recognition to outstanding MSMEs, boosting morale and motivation.
• Building a community of like-minded entrepreneurs who can support and grow together.

​TradeIndia & AIFOM: Driving MSME Growth

Both TradeIndia and AIFOM share a vision of strengthening India’s MSME sector.

• TradeIndia with its digital marketplace and initiatives like Trade Udhaar, is helping businesses access markets, finance, and visibility with ease.
• AIFOM