An IntroductionFrom decades, packaging has been playing crucial role in enhancing the demands and success rate of many top brands products. It is no more restricted to the basic function of protecting the packed item, rather it has become a crucial marketing & sales tool. Most of the times customers get attracted to a product looking at its appearance in the store shelves/. For this reason, many firms of the market are experimenting with the designs, color schemes and packaging style of their products to grab the attention of the targeted buyers. Whether it is a product which needs to be sell in the market or an item which you want to gift to near or dear one, it's packaging will surely effect the receiver.