Preface

The demand for Indian rice in the international market is expected to remain high in spite of the availability of Thai and Vietnamese variety. Indian exporters feel that the edge the domestic rice has is the good non-sticky quality, which is preferred in many parts of the world as against the sticky variety offered by other countries. Besides, basmati rice is popular across the world for its flavor, aroma, light and fluffy quality. The demand for Indian rice will maintain steady trend in the African, European, Australian and the Middle Eastern market.